Company: Howell Marketing
Location: Vancouver, BC
As a newly established real estate marketing company,
Howell's goal is to build its online presence.
What I Did
To establish Howell social media accounts, I first started with brainstorming content pillars and monthly content calendar.
Based on the content calendar, I went ahead and develop the content for each post. This requires researching topics that are relevant to the industry and our targeted audience. To catch audience's attention and visualize the post, I utilized Canva to make the graphics.
Social Media Management
After having all content and graphics in place, I utilized Meta Business Suite to schedule post. To keep the social media profile active, I frequently interact with other similar industry accounts, replying to comments and direct questions.
Company: Alexander College
Location: Burnaby, BC
As a the winning team for Alexander College Student Association, our goal was to represent the student body to voice our needs to the school. To stay connected with the study body, we establish an Instagram account where we can share student activities and school activations.
What I Did
Social Media Content Creation and Management
With two goals in mind: Sharing school's activities to students, and connecting students through school activities, I actively create and share content on the student association's account